Case Studies

Our work spans a broad range of industries, from the established to the emerging -
see some of our latest projects below.

A snapshot of our latest and greatest
Keurig
Defining crisp, distinct, growth-driving brand strategies across a portfolio of brands
iRobot
Turning performance into belief
Plated
Created a truly differentiated brand positioning in the exploding meal delivery service market
Willow
Helping craft a brand positioning to disrupt a stagnant category
KY
Transforming a brand from stodgy and old to young, vibrant and thriving
Avention
Setting this B-to-B information services provider up for acquisition
Estée Lauder
Maximizing the shopper experience for leading beauty brands
Gillette Venus
Driving innovation, creation and evolution of the first razor brand truly designed for women
Apio / Eat Smart
Developing a new entry in a growing segment of value-added produce
NRDC
Creating the brand narrative that helped grow support